Whether we like it or not, the world has gone digital. More and more Indians are buying stuff online; from electronics, to jewellery, to medicines, to vegetables! How then can cyclists be left behind in this shopping spree. To help you max out your credit card, we have put together a list of online cycling stores in India.
Just a few years back buying cycle paraphernalia online was restricted to websites based in Europe or America. Now there are a bunch of Indian online cycling stores. Some better than others, though they might not always have the range that their foreign counterparts stock.
Whether you are an elite national cross-country racer hunting for precision carbon components, a randonneur searching for custom road frame fits, or a parent buying an indestructible first bicycle for your child, navigating the online marketplace can be daunting. From direct-to-consumer domestic innovators to legendary global legacy manufacturers and dedicated boutique accessories suppliers, options are vast.
This ultimate directory systematically organizes and details online cycling stores, brands, and digital marketplaces operating across the country. This comprehensive breakdown profiles where each platform is rooted, what specialized gear they bring to the market, and how they help elevate your daily ride.
Last UPDATED ON 18th June 2026
The TOP 10 Online Cycling Stores in India
Bums on the Saddle (B.O.T.S)
An online store which has its offline roots in Bangalore. There is a physical store as well. BOTS as it is often known, has been around for some time in the Indian market and sell Basso, Cannondale, Giant, Kona, Look, Merida, Polygon, Specialized, Trek and Surly cycles amongst others.
Bicycle components from Shimano and Velocity.
Luggage bags are available from Birzman, Ortlieb and Ibera.
A range of indoor trainers and rollers from Elite, Jetblack and Wahoo.
Helmets are available from Abus, Giro, Gist, HJC, Kask, Bell and Specialized. Bibs and jerseys from Apace, Castelli, Northwave and Specialized.
Choose My Bicycle
Choose My Bicycle is a Chennai based online store which deals in a host of bicycle brands.
The store stocks Cannondale, Firefox, Merida, Montra, Polygon, Avanti, Battalion, Cosmic, EMotorad, FitTrip, Hero, Jamis, Kona and Look cycles. They are the exclusive distributors for Bianchi in India.
Bags are available from ESPL, Ibera and WOW. CMB sells components from Sram, Absolute Black and Birzman.
Apparel can be purchased from Northwave, Santini and Apace.
World of Wheelz
World of Wheelz, based in Gurgaon, has brought in some top quality global brands to the Indian market.
WOW stocks Birzman luggage bags, tools, bottles and pumps. Tools and tubeless tyre solutions from Effetto Mariposa. Degreasers and lubes from Juice Lubes. Magicshine eyewear and lights, and apparel from Northwave. Hydration is taken care of by Hydrapak Bottles and handlebars can be wrapped with tape from BTP.
They also sell frames from SEKA, Chapter2 and Van Nicholas, and bikes from Kona.
WizBiker
A Gurgaon based online only retailer, Wizbiker is home to a number of cycling brands to cover all your biking needs.
You can buy cycles from Element, Fantom, Unirox and XDS.
Cycling apparel is available from 2XU, Actuo, Alpine, Apace, Baisky, Endura, Heini, HSR, Nuckily and Pearl Izumi. Shoes from FLR and Northwave. Helmets are available from brands like Rudy Project, Safety Labs, Starburg and MET. Hydration is taken care of by Source and Polar.
Lights are available from Cateye, Infini, Knog, Lezyne and Viva. Deuter, Ibera, and Trek N Ride are the bags which Wizbiker stocks. Bike racks for hauling your cycle on your car are available from BnB. Your indoor training needs are met by Elite and Minoura.
Your rubber needs are met by Continental, Kenda, Maxxis, Panaracer, Schwalbe and Vittoria. Braking power is taken care of by Alligator, Ashima, Avid and Baradine. You can buy wheels from Araya, DT Swiss and Vittoria. Drivetrain parts are available from FSA, KMC, Shimano and Sram.
Lubes and degreasers are available from Muc Off and TF2. For repairing your bike, you have tools from Cyclus, Icetoolz, Lezyne and Unior.
MasterMind Bicycle Studio
Mastermind Bicycle Studio is based in Mumbai and is an extension of their physical store. MBS caters to the ardent triathlete considerably more than other cycling stores.
Components are available from Shimano, Profile Design, Ceramic Speed, Mavic, Fulcrum, Supacaz and Prologo. Zone3 and Castelli apparel is sold in the MBS online store.
A wide range of Kask and KED helmets are available. Sidi and Lake shoes are available in this store. You can buy Tacx trainers for your indoor training needs. Lights are available from Planet Bike and Owleye. Garmin cycle computers are available. Evoc bike travel bags will help make your travelling experience much safer. Hydration is taken care of with CamelBak bottles.
Continental, Schwalbe and Michelin tyres are sold on the MBS store. Park Tool, Muc Off and Most lubes are available. Stages powermeters are available to take your training up a notch.
United By Cycling
United by Cycling is a Kochi based store. They sell both bicycles and accessories. Catering to their local market as well as shipping around India.
Some of the brands they stock are Pinarello, Merida, Muc-Off, SKS etc.
Nuwod
A Mumbai based online cycling store which stocks products for cyclists, runners and triathletes.
Brands they stock are Castelli, Giro, Bell, Camelbak, Planet Bike and Hornit.
Cyclop
Cyclop generally associated with the Facebook cycling group and community recently started off their online store. They have an ever increasing range of products.
Apparel is available from 2Go, Apace, Heini and Northwave. Components are available from Shimano and Sram.
You can buy lights from Cateye, Fenix, Infini, Magicshine and Niterider. Tyres are from Maxxis, Kenda, Panaracer and Continental. Also available are Polar and Zefal water bottles. Tools are available from Birzman and Icetoolz.
Cycling Boutique
Cycling Boutique is a Bangalore based store, started in 2011 and which subsequently started operations online as well.
This Bangalore based online store stocks cycles from Ridley, Fuji, Focus, Cannondale, Bianchi and Surly and GT.
They stock Northwave, Vittoria, Sidi and FLR products. You can purchase Bags of Evoc and Lezyne. VDO and Cateye cycle computers are available. Lights are sold from Lezyne and Cateye.
A wide range of components are available from Alligator, Sram, Shimano, Avid, Rock Shox, Lizard Skins, 3T, DT Swiss, Brooks, Selle Italia, Zipp, Fulcrum, Campagnolo, Vittoria and Surly.
Helmets are available from Cratoni, KED and Lazer. They stock trainers from Tacx, Kinetic and Minoura.
Sport Network
Sport Network is the official and exclusive online retailer for Scott, Bergamont and Syncros brands.
Cycles, accessories, apparel, spares, tools, bags etc. are available from the three brands.
Decathlon
Decathlon is a global multi-sport retailing giant with its origins in France. The company has been present in India since 2009.
Decathlon houses a number of products for a wide variety of sports. Cycling included. You can purchase practically anything in the cycling universe from their physical or online store.
It is a perfect store for the beginner cyclist, with almost every product being good value for money, and covered under warranty. Decathlon only stocks products from their in-house brands.
What you will get there is a basic but quality product at an amazing price. What you won’t get is snob value and premium products.
Testament to their success is the number of people sporting Decathlon gear across the country.
Firefox Bikes
Firefox Bikes is an Indian cycle manufacturer, now owned by Hero Cycles.
Their online store stocks cycles, accessories for cycle and rider and components. All from the Firefox brand. Their products are entry to mid-level.
ProCycle
Another brick and mortar store based in Bangalore which has an online presence as well. ProCycle are the authorised dealers for Brompton, the super cool folding bikes.
Heini Sports
Heini is a Coimbatore based sports apparel manufacturer which also produces cycling apparel. You can buy bibs and jerseys for men, women and children.
Track & Trail
T&T stocks a host of brands. They have many brick and mortar stores around the country and also sell online.
The bicycles brands they stock are, Hercules, BSA, Cannondale, GT, Ridley and Schwinn.
Accessories stocked by them are: Xeccon, Vision, XMR, Wellgo, Baradine, SMP, Knog, Hutchinson and FLR.
Cycle World
Cycle World, a Bangalore based store also sells online. They stock brands like, Firefox, Hero, Frog, Fantom, Giant, Schnell, Lectro and also parts from Shimano.
Just Buy Cycles
Just Buy Cycles is a Chennai based store, which also sells online.
They stock, Firefox, Hero, Avon, Polygon, Cosmic, Giant, Atlas and Urban Trail.
ProByk
ProByk is a Panjim based physical store with an online marketplace as well.
They keep brands like Trek, Giant, Cervelo, Merida, Lapierre, Ghost, Raleigh, Fulcrum, Continental, Michelin, Camelbak, Kask and KED.
Giant India
Giant India, the Indian subsidiary of Giant Bicycles, stocks and sells all their bikes and accessories, online as well.
We hope you found this list of online cycling stores in India useful and are now happily spending away!
If you have feedback of any of these stores which would be helpful to others, let us know in the comments below. Alternately if you know of an Indian cycling store which we have missed out, hit us up.
Before checking out the online cycling stores in India read this article on buying a cycle online and if it is a good idea! Also see what are the first few accessories you should buy to complement your new cycle.



Thanks, this is super-helpful. Knew some of these but lots more to consider.
Cheers 🙂
Thanks for listing them down. Great Help!
Theres good collection at http://www.leaderbicycles.com also !!!!
Thank you for mentioning us – bumsonthesaddle.com!
Cheers 🙂
Our list would have been far from complete without mentioning one of the best cycling stores in the country!